Seeking legitimacy through CSR: Institutional Pressures and Corporate Responses of Multinationals in Sri Lanka

Arguably, the corporate social responsibility (CSR) practices of multinational enterprises (MNEs) are influenced by a wide range of both internal and external factors. Perhaps most critical among the exogenous forces operating on MNEs are those exerted by state and other key institutional actors in host countries. Crucially, academic research conducted to date offers little data about how MNEs use their CSR activities to strategically manage their relationship with those actors in order to gain legitimisation advantages in host countries. This paper addresses that gap by exploring interactions between external institutional pressures and firm-level CSR activities, which take the form of community initiatives, to examine how MNEs develop their legitimacy-seeking policies and practices. In focusing on a developing country, Sri Lanka, this paper provides valuable insights into how MNEs instrumentally utilise community initiatives in a country where relationship-building with governmental and other powerful non-governmental actors can be vitally important for the long-term viability of the business. Drawing on neo-institutional theory and CSR literature, this paper examines and contributes to the embryonic but emerging debate about the instrumental and political implications of CSR. The evidence presented and discussed here reveals the extent to which, and the reasons why, MNEs engage in complex legitimacy-seeking relationships with Sri Lankan institutions

The Europeanization of business interest representation: UK and French firms compared.

NoThe study of interest representation is well established in the context of the European Union1 (EU). For more than five decades, scholars have debated the role played by interest groups (particularly business interests) in comparison to other policy actors in the 'bottom-up' process of European integration. Recently, scholarship about the EU as a political system has shifted to focus on the 'top-down' impact of the EU on national and sub-national actors, a process referred to as Europeanization. This article addresses lacunae in that literature and brings fresh evidence to light by exploring the EU effect on UK and French business interest representation. Drawing on a combination of political and management studies concepts and tools, this article compares and contrasts UK and French firms located in two industrial sectors directly affected by the EU's single market programme, namely the telecommunications and energy sectors. The research, an extensive qualitative study based on more than 50 elite semi-structured interviews, elicits the firms' and other actors' perceptions, understandings and impressions of each other and the political processes at work. Some important similarities and differences between the UK and French firms emerge from the data. Most significantly, some narrowing in the dissimilarities is apparent, which may, in part, be attributed to the process of Europeanization itself

European Union environmental policy and the UK Government: A passive observer or strategic manager.

NoWhat role do individual member states play in the continuing development of European Union (EU) environmental policy? Are they capable of successful intervention in the process of joint rule making to maintain their preferred national policies? On the basis of a detailed analysis of EU environmental pollution control measures adopted in the period 1972-86, some observers have argued forcefully that the United Kingdom (UK) Government successfully defended its sovereignty by systematically manipulating national and European political arenas in order to maintain its pre-existing policies. However, when other aspects of EU environmental policy are analysed over the full policy cycle, the extent of national control appears much more circumscribed. A comparison of UK Government aims with long-term political outcomes in the sphere of EU biodiversity policy (c.1970-2000) reveals evidence of firm state control in the short-term, but significant unintended consequences in the medium to long-term. These findings raise doubts about the explanatory power of intergovernmental accounts of EU environmental policy making

Perspectives on corporate social responsibility : corporate approaches to stakeholder engagement in the pharmaceutical industry in the UK and Germany

This thesis addresses corporate approaches to CSR stakeholder engagement in the pharmaceutical industry in the UK and Germany. Its objective is to undertake mainly exploratory qualitative research to investigate how the selected sample manages CSR. The data was primarily accessed and collected from senior executives within major pharmaceutical companies. Multiple research methods were employed to gather rich new empirical evidence which focuses on the CSR practices and perceptions of CSR managers in both countries. To examine how this 'sensitive' sector responds to what could be termed the 'CSR Challenge', a critical realist perspective and six codes were chosen to map the practices and to compare similarities and differences between the two countries. This research contributes to the academic literature in this field by filling significant gaps in an area which was previously under-investigated. Ultimately, the findings are employed to examine a prespecified framework which was originally developed by the author based on secondary data in separate research. Overall, the results inform, re-examine, and improve this recently published framework. The updated explanatory framework which results from the research is the main conceptual contribution of the thesis. It serves as a management tool which includes the contextual factors which influence decision-makers' practices and perceptions portrayed as a set of inter-related management steps. This new conceptualisation is designed to be of practical use for decision-makers when managing their stakeholder engagement activities. As a result, this research is essentially applied and normative in nature. In addition, this work presents an original contribution to the literature in its field which should be of interest to academics.EThOS - Electronic Theses Online ServiceGBUnited Kingdo

Governance for sustainability: Towards a 'thick' analysis of environmental decisionmaking.

NoEnvironmental decisions made by individuals, civil society and the state involve questions of economic efficiency, environmental effectiveness, equity and political legitimacy. These four criteria are constitutive of economic, social and environmental dimensions of sustainable development, which has become the dominant rhetorical device of environmental governance. We discuss the tendency for different strands of social science to focus on particular subsets of the four criteria and argue that such a practice promotes solutions that do not acknowledge the dynamics of scale and the heterogeneity of institutional and historical contexts. We propose a more interdisciplinary approach to understanding environmental decisions that seeks to identify legitimate and context-sensitive institutional solutions producing equitable, efficient and effective outcomes. We examine two examples that illustrate the indivisible and integrated nature of the four criteria in actual environmental decisions. The first example relates to international efforts to reduce greenhouse gas emissions and the second one to local resource management in the UK. We utilise the example to outline a new agenda for future research on environmental governance and decision-making

Conceptualising Corporate Social Responsibility: 'Relational Governance' Assessed, Augmented, and Adapted

Academic interest in corporate social responsibility (CSR) can be traced back to the 1930s. Since then an impressive body of empirical data and theory-building has been amassed, mainly located in the fields of management studies and business ethics. One of the most noteworthy recent conceptual contributions to the scholarship is Midttun's (Corporate Governance 5(3):159-174, 2005) CSR-oriented embedded relational model of societal governance. It re-conceptualises the relationships between the state, business, and civil society. Other scholars (In Albareda et al. Corporate Governance 6(4):386-400, 2006; Business Ethics: A European Review 17(4):347-363, 2008; Lozano et al., Governments and Corporate Social Responsibility, 2008) have recently successfully used the model as the basis for their analytical framework for researching CSR activities in a large number of western European countries. While this research offers valuable insights into how CSR is operationalised, it also suffers from a number of significant limitations. To develop a stronger analytical framework with which to explore CSR, this article draws more deeply on political science literature concerned with governance and public policy analysis. This represents the main purpose of this article. In addition, this article also addresses a second and more modest aim: to reflect on the ways in which relational governance-inspired frameworks could be adapted and applied to politico-economic systems where state-industry-third sector relations differ from those found in North America and Western Europe. Both lines of argument are illustrated using vignettes from a case study of the Evenkia Hydro-Electric Station building project in the Russian Federation